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The Media Copilot

The Media Copilot

How AI is changing Media, journalism and content creation

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Lornah Ngugi for WebFX

AI didn’t kill SEO. It killed average content.

March 10, 2026

For decades, “good enough” content worked. A well-optimized article, a competent explanation of a topic, or a detailed blog post could still earn rankings and drive organic traffic. What do 1,000 journalists and PR pros know about AI that you don't? They took AI Quick Start, a 1-hour live class from The Media Copilot. 94% …

Read moreAI didn’t kill SEO. It killed average content.
The Media Copilot

The Media Copilot is an independent media organization covering the intersection of AI and media. Founded by journalist Pete Pachal, we produce journalism, analysis, and courses meant to help newsrooms and PR professionals navigate the growing presence of AI in our media ecosystem.

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