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The Media Copilot

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Editorial illustration: a person reaches past a glowing AI chatbot interface to grasp a glowing folded newspaper. Conceptual artwork on news trust.

The news brand is the only thing AI users still click for

June 30, 2026

Trust in news keeps falling, but readers still reach for known names to check what the machine tells them.

Read moreThe news brand is the only thing AI users still click for

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The Media Copilot

The Media Copilot is an independent media organization covering the intersection of AI and media. Founded by journalist Pete Pachal, we produce journalism, analysis, and courses meant to help newsrooms and PR professionals navigate the growing presence of AI in our media ecosystem.

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