How publishers plan to tame AI’s Wild West
David Buttle says the market for AI's use of news is still lawless. SPUR is betting that collective action can change that.
AI media
How People Inc. turned bot blocking into a business
People Inc.'s Jonathan Roberts on blocking bots by default, the 18 Napsters of content, and why AI is spending in the wrong place.
What publishers should get from AI besides money
AI referrals are tiny but valuable, Google is shaky ground, and a licensing check is only half the deal. Bombora's Jaime Schultheis explains.
What 99 AI licensing deals reveal about the future of publishing
Rob Kelly tracks 99 AI licensing deals. What publishers are really selling now, and why OpenAI may settle with the Times.
Every new AI launch is making the backlash worse
Every new AI release lands the same way: better tool, more backlash. For newsrooms, the fix is a name someone can actually hold responsible.
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Can publishers sell ads to bots?
Oasy co-founder Choy Travers on generative engine advertising, the Perplexity cloaking fight, and why licensing deals leave 90 percent of publishers behind.
What TIME learned from a month of selling ads to bots
TIME's COO on agent ads one month in: what advertisers are buying, why the AI stores what it scrapes, and what Perplexity got wrong.
Who owns your expertise in the age of AI?
AI can absorb an expert’s work, reproduce their ideas, and generate answers based on their knowledge. Onix aims to help experts take back agency in that process.
Why newsrooms are quietly retiring the AI byline
As AI writing spreads, publishers are learning that giving robots bylines can come with a cost.
Why authority is the new speed
In the age of AI answers, moving quickly still matters to newsrooms. But keeping the citation depends on your authority.