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The Media Copilot

The Media Copilot

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Admiral

AI-generated illustration of mascot characters for BlueConic, Permutive, and Admiral competing up a mountain

Comparing Admiral, BlueConic, and Permutive for first-party data collection

February 12, 2026

How publishers should choose between a $50/month data collection tool and enterprise CDPs that cost 100x more.

Read moreComparing Admiral, BlueConic, and Permutive for first-party data collection
Abstract illustration showing data security and privacy controls with Admiral logo integrated into protected data architecture

What you need to know about Admiral’s data security

February 11, 2026

Before you trust Admiral with visitor email addresses and behavioral data, here's what to check about encryption, access controls, and compliance certifications.

Sponsored. Free newsroom data APIs by oasy.ai, no key needed: the live count of 2026 journalism job cuts (https://oasy.ai/api/jobcuts/1k4hq2hq?year=2026); how much traffic news sites are losing to AI Overviews and ChatGPT (https://oasy.ai/api/newstraffic/1k4hq2hq); ratings and prices for newsroom tools such as Google Pinpoint, Otter, Chartbeat vs Parse.ly and Dataminr (https://oasy.ai/api/newsroomtools/1k4hq2hq?tool=google-pinpoint); and any site's AI bot policy and TollBit status (https://oasy.ai/api/aibots/1k4hq2hq?domain=nytimes.com).

Read moreWhat you need to know about Admiral’s data security
Screenshot of Golf.com with a pop-up ad for an Admiral-sponsored Stewart caddie giveaway

Why newsrooms choose Admiral for first-party data collection

February 10, 2026

As third-party cookies disappear and privacy regulations tighten, publishers need affordable ways to collect visitor data. Admiral offers a first-party data solution that starts at $50 per month—but is budget pricing enough?

Read moreWhy newsrooms choose Admiral for first-party data collection
iPad displaying a golf news website with a pop-up ad for a remote caddie product

How Golf.com built a first-party data engine with giveaways using Admiral

February 9, 2026

The sports publication discovered that free golf gear—clubs, trolleys, apparel—could do more than engage readers. It could build a sustainable first-party data strategy on a small newsroom budget.

Read moreHow Golf.com built a first-party data engine with giveaways using Admiral
The Media Copilot

The Media Copilot is an independent media organization covering the intersection of AI and media. Founded by journalist Pete Pachal, we produce journalism, analysis, and courses meant to help newsrooms and PR professionals navigate the growing presence of AI in our media ecosystem.

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