AI isn’t taking your clicks. It’s taking your credibility
Blocking crawlers won’t stop your reporting from being remixed. It just hands the narrative to whoever shows up in the answer.

Blocking crawlers won’t stop your reporting from being remixed. It just hands the narrative to whoever shows up in the answer.

Before implementing TollBit, publishers need answers about data handling, retention policies, and GDPR compliance.

TollBit charges AI companies for bot access. ProRata shares ad revenue from AI answers. Which model generates income faster for publishers facing extraction?

Digital Trends uses the platform to track massive AI bot scraping, revealing a 966:1 scrape-to-referral ratio and reshaping strategy to survive.

Digital Trends used TollBit to track AI bot scraping, revealing how AI overviews erode search traffic.

Free analytics, licensing infrastructure and minimal implementation overhead address three barriers keeping cash-strapped outlets from quantifying what's gutting their search referrals.

The nonprofit offers seven principles to prevent 'pay-to-crawl' from becoming a new form of DRM.
