What publishers should get from AI besides money
AI referrals are tiny but valuable, Google is shaky ground, and a licensing check is only half the deal. Bombora's Jaime Schultheis explains.
AI referrals are tiny but valuable, Google is shaky ground, and a licensing check is only half the deal. Bombora's Jaime Schultheis explains.

Similarweb data cited by Axios shows U.S. web traffic to roughly 100 top news sites fell to 47.6 million visits in August.

Oasy co-founder Choy Travers on generative engine advertising, the Perplexity cloaking fight, and why licensing deals leave 90 percent of publishers behind.
TIME's COO on agent ads one month in: what advertisers are buying, why the AI stores what it scrapes, and what Perplexity got wrong.

The Seattle Times, Newsday, Wikihow and Argentina's Editorial Perfil have all sued OpenAI, pushing the number of publisher cases past a dozen.
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The New York Times is testing AI-generated summaries in its own site search, built only from Times journalism, employees told Semafor.

News Corp CEO Robert Thomson threatened new legal action against AI firms and their customers over scraped content.

A Manhattan judge advanced most of Reddit's copyright and conspiracy claims against Perplexity and three data-scraping firms over AI training data.

CNN is suing Perplexity, arguing that a company “valued at tens of billions of dollars” should pay for the journalism it exploits.

Perplexity is fighting back in the Dow Jones copyright case — accusing publishers of using deceptive prompts to manufacture evidence of infringement.
