New York Times leans into video as search declines
The Times added 280,000 digital subscribers in Q2 2026, down from Q1, as CEO Meredith Kopit Levien blames declining search and touts video bets.

The Times added 280,000 digital subscribers in Q2 2026, down from Q1, as CEO Meredith Kopit Levien blames declining search and touts video bets.

Six months, dedicated technical resources, and executive buy-in. Here's what The Post and Courier's churn reduction actually required.

A customer data platform built for media organizations helps newspapers consolidate scattered reader information, reduce churn, and personalize content without enterprise-level technical teams.

The Charleston, S.C., daily collapsed scattered audience data into BlueConic profiles, then used behavioral targeting to keep paying readers.

A content analytics platform takes a privacy-forward approach compared to competitors, but newsrooms still need to understand what's collected and how it's protected.

An affordable content analytics platform helps regional newspapers understand their audiences, test headlines, and make data-driven decisions without enterprise-level budgets.

A nonprofit newspaper relies on real-time analytics to allocate reporting resources, test headlines, and build a sustainable reader base.

A nonprofit newspaper used real-time analytics to double down on religion coverage, rethink restaurant reviews, and build a more sustainable reader base.
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