AI shopping assistants are cutting reviewers out of the sale
A test with Meta's Muse shows how AI recommendations can lean on a reviewer's work while sending the sale somewhere else.

A test with Meta's Muse shows how AI recommendations can lean on a reviewer's work while sending the sale somewhere else.
People Inc.'s Jonathan Roberts on blocking bots by default, the 18 Napsters of content, and why AI is spending in the wrong place.

PR teams now measure how often AI cites a reporter's work, and that's an opening for beat journalists and the outlets that back them.

A real market for AI inference is forming, with payment rails to match. What publishers still lack is leverage.
AI referrals are tiny but valuable, Google is shaky ground, and a licensing check is only half the deal. Bombora's Jaime Schultheis explains.
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Opportunity AI asks what your audience could get from you that they never could before.
Rob Kelly tracks 99 AI licensing deals. What publishers are really selling now, and why OpenAI may settle with the Times.

Every new AI release lands the same way: better tool, more backlash. For newsrooms, the fix is a name someone can actually hold responsible.

Oasy co-founder Choy Travers on generative engine advertising, the Perplexity cloaking fight, and why licensing deals leave 90 percent of publishers behind.

The instinct to block AI bots understandable, but verifying bots protects your content while letting you compete for AI visibility.
