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The Media Copilot

The Media Copilot

How AI is changing Media, journalism and content creation

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The Copilot

Washington Post data journalist uses Claude Code to consolidate federal AI inventory

February 11, 2026

Kevin Schaul saved days of manual work by having AI write auditable code to wrangle disparate government datasets.

Read moreWashington Post data journalist uses Claude Code to consolidate federal AI inventory

Why newsrooms choose Admiral for first-party data collection

February 10, 2026

As third-party cookies disappear and privacy regulations tighten, publishers need affordable ways to collect visitor data. Admiral offers a first-party data solution that starts at $50 per month—but is budget pricing enough?

Read moreWhy newsrooms choose Admiral for first-party data collection

Microsoft launches marketplace to broker AI licensing deals between publishers and developers

February 10, 2026

Publisher Content Marketplace lets publishers set terms and pricing for AI training data while tracking usage. Pay-per-use model aims to create healthier content ecosystem for the agentic web.

Read moreMicrosoft launches marketplace to broker AI licensing deals between publishers and developers

ChatGPT rolls out ads after Super Bowl clash with Anthropic

February 10, 2026

OpenAI began showing ads to free and low-cost users Monday, hours after rival Anthropic mocked the move in Super Bowl commercials. CEO Sam Altman called the ads dishonest before launching his own ad product anyway.

Read moreChatGPT rolls out ads after Super Bowl clash with Anthropic

How Golf.com built a first-party data engine with giveaways using Admiral

February 9, 2026

The sports publication discovered that free golf gear—clubs, trolleys, apparel—could do more than engage readers. It could build a sustainable first-party data strategy on a small newsroom budget.

Read moreHow Golf.com built a first-party data engine with giveaways using Admiral
A journalist works at her desk late at night while a translucent AI duplicate made of code sits beside her typing on an identical laptop

A reporter spent 20 hours building an AI to replace herself. It almost worked

February 9, 2026

Platformer journalist Ella Markianos created "Claudella" to test whether AI could do her job — and discovered it already can do much of it.

Read moreA reporter spent 20 hours building an AI to replace herself. It almost worked
AI agents working together in a vast digital library representing Claude Opus 4.6 capabilities

Anthropic releases Claude Opus 4.6 with 1M token context and agent teams

February 6, 2026

Anthropic's new Claude Opus 4.6 brings 1M token context, agent teams, and autonomous work capabilities that could reshape how newsrooms handle research and production.

Read moreAnthropic releases Claude Opus 4.6 with 1M token context and agent teams

Chartbeat vs. Parse.ly: Two approaches to the same newsroom problem

February 5, 2026

One platform watches your audience in real time; the other reveals what your audience has been telling you for months.

Read moreChartbeat vs. Parse.ly: Two approaches to the same newsroom problem

Anthropic studied 1.5 million conversations and found its chatbot is a yes-machine

February 5, 2026

The company's own research found Claude validates users' worst impulses in 1 out of every 50 conversations.

Read moreAnthropic studied 1.5 million conversations and found its chatbot is a yes-machine
Jason Henderson media attorney

AI and copyright: How media can decide between litigation or negotiation 

February 5, 2026

Lawsuits set public rules. Contracts set private ones. Attorney Jason Henderson explores how leverage, timing, and context decide the path.

Read moreAI and copyright: How media can decide between litigation or negotiation 
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The Media Copilot

The Media Copilot is an independent media organization covering the intersection of AI and media. Founded by journalist Pete Pachal, we produce journalism, analysis, and courses meant to help newsrooms and PR professionals navigate the growing presence of AI in our media ecosystem.

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