Nine network axes 30 more jobs at SMH and The Age, citing AI disruption
Nine Entertainment will cut around 30 newsroom positions at the Sydney Morning Herald and the Age, citing severe AI-driven disruption.
traffic
Google search traffic to drop by half by Q3 2027 for UK publishers
Organic Google referrals to eight major UK publishers fell 7.1% in a single quarter, a pace that would halve traffic by late 2027.
Cloudflare CEO: Bots have overtaken human traffic online
For the first time, bots account for more web traffic than humans, according to Cloudflare data.
The click is dying but the citation just got more valuable
Google's new AI ad formats could weaken publisher traffic further. But advertisers need credible answers, and that gives media new leverage.
The end of 10 blue links is not the end of Google
Google’s AI search push may kill the old web traffic model, but it shows how firmly the company still controls the future of information.
Inside AI traffic’s 796% growth, and why it converts more ready-to-buy visitors
WebFX reports a 796% growth in AI traffic from 2024 to 2025, with higher conversion rates, suggesting AI users are more decisive buyers.
The click is dying. Publishers are bracing for what comes next
A new Reuters Institute report finds newsrooms shifting strategy as Google and ChatGPT reshape how people find news. The pivot may mean better journalism but fewer journalists.
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