Publishers are fighting the wrong battle against AI
Keeping unauthorized AI crawlers out is an increasingly difficult game. That should change what publishers spend their energy fighting for.
Brands are the biggest winners of ChatGPT’s traffic surge
OpenAI is quietly building an ad model on ChatGPT clicks, and publishers are footing the credibility bill.
Time starts selling ad space that only bots can see
Time is selling ads made for AI crawlers instead of people, and the model raises as many questions as it answers about disclosure and trust.
What YouTube and Substack got right and wrong about AI slop
Two platforms announced two very different playbooks for handling AI slop, and one is going to age better than the other.
Why newsrooms are quietly retiring the AI byline
As AI writing spreads, publishers are learning that giving robots bylines can come with a cost.
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The bots publishers should be letting through the door
Not every bot in your logs is an enemy. The ones publishers keep shutting out are often the ones building authority in AI answers.
Why authority is the new speed
In the age of AI answers, moving quickly still matters to newsrooms. But keeping the citation depends on your authority.
Publishers ask court to sanction OpenAI in escalating copyright fight
The Times and others say OpenAI withheld evidence in a copyright fight over ChatGPT training and output logs.
AI accuracy is Google’s problem—until it becomes a publisher’s
Newsrooms can't dictate what Google's AI does their work, but they can shape how it reads.
Cloudflare’s new plan could change how AI pays publishers
By charging AI companies when content is actually used, Cloudflare hopes to build a more sustainable business model for the open web.