Why liquid content is harder than it looks
AI can pour any story into any format. The hard parts come after the pour.
Why winning AI search means understanding reader intent before the click
Referral clicks from AI portals tend to be more engaged, but that’s only half the story. Publishers that map intent inside the chatbot will be the ones that grow.
Journalists are opening up about AI, but one mistake shows how fragile that progress is
As prominent journalists go public with their AI workflows, a plagiarism scandal at The New York Times reveals how quickly momentum can reverse
What an agentic newsroom will look like
The rise of agentic AI in newsrooms might actually lead to better human judgment, sources, and storytelling.
Breaking news is the one content type AI can’t replace
The zero-click future is real, but publishers who pair breaking news with timely explainers will define what comes next.
AI is killing web traffic. The publishers who thrive already saw it coming
In the AI era, audience quality matters more than audience size — and the publishers already adapting know exactly who they're building for.
Arc XP integrates TollBit so publishers can charge AI bots for content access
Arc XP publishers can now block or charge AI bots for content access through a native TollBit integration.
When AI changes discovery, who gets paid?
As AI platforms reshape how people get information, publishers need to rethink not just business models, but purpose.
Breaking news is up 103% on Google as AI Overviews gut everything else
AI Overviews have cut publisher search traffic nearly in half, but breaking news is way up.
A global publisher alliance could change how AI accesses the web
The creation of SPUR marks the media industry's most organized attempt yet to force AI companies into paying for content.
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