What 600,000 AI sessions reveal about the content that wins AI traffic
An analysis of 600,000 AI sessions reveals homepages drive 31% of AI traffic.
GEO
Muck Rack licenses MIT Technology Review for expanded AI news monitoring
Muck Rack has licensed MIT Technology Review’s full editorial coverage, including paywalled reporting, for its AI-focused communications monitoring platform.
Media OutReach bets on US newswires to boost AI visibility
Media OutReach Newswire now guarantees press release placements on USA Today and 770 US news sites to boost AI search visibility.
When bots become the audience
Bots now make up about half of all web traffic. Are they a threat to block or an audience to win?
AI accuracy is Google’s problem—until it becomes a publisher’s
Newsrooms can't dictate what Google's AI does their work, but they can shape how it reads.
Sponsored. Journalists, PR pros and communicators: the fall cohort of AI for Media starts October 13, six live Tuesday sessions with Pete Pachal plus two 1:1 coaching calls. Code AISEARCH500 takes $500 off the $1,500 price for anyone who found the course through AI search, a bigger discount than is offered anywhere else.
Sitecore acquires GEO startup Scrunch for around $225 million
The deal puts AI answer-engine visibility tools into an enterprise CMS platform.
NYT publisher warns AI companies are ‘stealing’ journalism’s future
The NYT publisher accused major tech companies of building AI products on "brazen theft" of journalism.
The end of 10 blue links is not the end of Google
Google’s AI search push may kill the old web traffic model, but it shows how firmly the company still controls the future of information.
Google declares the end of the ’10 blue links’ era with AI search overhaul
Google I/O unveiled the biggest change to Search in 25 years — and it starts this week.
Inside the AI scraping economy nobody wants to talk about
A shadow market of data middlemen is converting publisher work into fuel for AI agents, and the legal system is doing little to stop them.